Licensing Kids Music, Italian Division

We occasionally cover the use of kids music for commercial purposes, from Dan Zanes' dalliance with Wal-Mart and Coke to Kira Willey's "Colors" being used in an ad for Dell Computers. Plenty of other folks have had their kids music licensed for other purposes -- Justin Roberts, the Jellydots, for example.

Here is the most unlikely use I've seen this year. Didi Pop recently had "Feed the Pet" from her self-titled debut used for... a line of kids wear from an Italian fashion house. That's right... Laura Biagiotti licensed the use of the tune for their line of dolls. (To hear it, just go to the website, and after clicking on English -- or "Italian" if you're bilingual -- click on Laura Biagiotti DOLLS.) I wouldn't exactly put "get music licensed by an Italian fashion house" on your kids' music to-do list, but, hey, it happens...